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There are many website misconceptions which can hold severe consequences for your sites visibility in search engines. Some of these misconceptions appear to be common sense on the surface but look deeper and its clear that making assumptions could prove disastrous for your Internet Marketing Policy.

Below are just a few of many web misconceptions. We hope this will help you in the understanding why search engine optimisation is so important.

Search engine spiders will find my website whether it is optimised or not...

True - as long as there is no coding in place prohibiting this, a search engine spider such as Googlebot will find and index your content whether your site is optimised or not. SEO is not about getting ranked - it is about the highest targeted results possible.

Submitting keywords to search engines guarantees a high ranking...

False - this will only speed up how quickly your page is indexed; it is not the primary driver in high search engine rankings. Many web companies sell this service and yet anyone can do it.

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